Cloud or bankruptcy: IT leaders are fully committed to cloud computing

By | August 13, 2021

After almost two centuries within the boat-building enterprise, Brunswick spent this spring readying for a distinct form of launch.

The Mettawa, Ailing.-based firm prepped for a June launch of two new cell apps. The primary app goals to assist new prospects find out about their boats; the second creates a ship club-like expertise for its European market customers.


“With our shift to cloud, we’re in a greater place to ship digital merchandise and to mature them in a way more agile method,” says Brunswick CIO Mike Adams.

CIOs have been transferring to the cloud for greater than a decade, seeing it as instrumental to success within the digital period. And a rising variety of CIOs are reaching a pinnacle of their cloud computing journeys by having most or all of IT working within the cloud.

However reaching that degree of adoption isn’t the true prize, even when it’s the goal some CIOs are aiming to hit. Specialists and veteran IT leaders say the true goal is understanding how you can use the cloud to its fullest extent in supporting digital improvements that can propel the group into the longer term.